901323

Marketing for Small Businesses

$199.00

Level 1 | Duration: 3 Hours

This course will teach you how marketing is different for small businesses, the elements of a successful marketing message, what the marketing cycle looks like, how to build a marketing plan with the five P€™s, how to market with social media, and how to create a marketing budget. You will also explore over 100 strategies and consider which ones are right for your small business.

Available!

Return to Store

Marketing is about getting your business known and building your position within the marketplace. This course will show you how to develop effective marketing messages, create a marketing plan, and apply the right strategies to your business through traditional marketing so that you can grow their presence, increase results, and meet business goals.

Learning Objectives

  • Describe the essential elements of a marketing plan, no matter the size of the business.
  • Apply tools and strategy to create a marketing plan that supports the growth of your small business.
  • Use six steps to create, implement, and review a marketing plan.
  • Leverage the best of Internet and social media marketing.
Session Outline

1. Course Overview
2. Marketing for Small Business
3. Elements of a Successful Marketing Message
4. The Marketing Cycle in Small Business
5. Identifying Marketing Strategies
6. Implementing Your Plan
7. Internet Marketing Basics
8. Personal Action Plan
9. Recommended Reading List
10. Post-Course Assessment

Reviews

There are no reviews yet.

Be the first to review “Marketing for Small Businesses”

Your email address will not be published. Required fields are marked *